Good Technology here in London, has just launched Rhythm of lines, a promotional site for the new Audi A5, using Papervision3D.
By using the mouse and keyboard, you create your own rhythms of lines and store them in your gallery. You can then play them back and use them as desktop wallpaper or screensaver.
If you are happy with your results, you can submit your work to the exhibition, where a selection will be printed in large format and sent to their autors.
Based on Lines, the Audi A5 spot from The Mill London directed by Blink’s Lynn Fox, the whole experience flows beautifully, creating a truly immersive atmosphere. Very polished and well executed, everything fits together nicely, from the art direction to the music.
But next generation Flash websites also require very talented people on the technical side. Stephen Spencer developed the core drawing engine that holds everything together, while Simon Oliver wrote a custom line renderer for Papervision3D and with Daniele Urania modeled the predefined shapes in Maya.
Simon also created a custom Python script that exported the vertices from Maya into an XML file. This data is then pulled into Stephen’s engine at compile time.
Stephen also wrote an SVG rendering script that converts all the 3D info into an SVG file, that gets converted into PDF format and there’s a little Easter egg which allows you to save that SVG data of your creations to your clipboard.
With focus on the Flash, type ilovesvg, choose the design you want in your gallery and select download wallpaper. When you hit save, the SVG data should be copied to your clipboard.
Original concept: Odin Church, Chris Baylis & Jim Holt
Art Director: Ben Lunt
Designers: Odin Church, Wendy Hodgson
Lead Creative Developer: Stephen Spencer
Creative Developer: Simon Oliver
3D modelers: Daniele Urania, Simon Oliver
(in the Archive page).
